cascading vision

Leaders need to pay significant attention to and get broad involvement in three stages of the vision creation and dissemination process.

First, they need involvement in the creation of the vision and buy-in from the senior levels.

Second, when cascading the vision down the organization, they need to allow for real discussion and input.

Third, leaders need to track effectively and assess the impact of the vision implementation.

Read more on Cascading Vision
By Professor Robert Hooijberg and Research Associate, Nancy Lane (January 2008)